In 2016, the Microsoft tech.days were rebranded Microsoft experience’16.
Held in October 2016, this event was the 1st large and complex event entirely orchestrated with the inwink platform. The event mobile application was downloaded more than 7,300 times, and more than 4,200 attendees activated the networking/matchmaking feature. A great success for this 2016 edition of Microsoft France’s annual technology conference.
Providing our participants with a rich, innovative digital experience is one of the pillars of our major event strategy.
inwink is a fully integrated digital platform which enabled our event team to transform and optimize the orchestration of Microsoft experiences’16. The team was able to execute and deliver the event more efficiently, and we were able to offer our attendees a great digital experience thanks to the mobile companion application.Phuong-Ly NGO PATRON, Responsable Marketing Communication, MICROSOFT France