Generating new sales leads, increasing the organising company’s visibility or that of its partners... the objectives of an event vary from one to the next. While there are many things...
Read MoreDuring our last user group, we interviewed our customers about the animation of their communities. Here is the HUB Institute's testimony on this subject! SUMMARY Presentation Why create a community?...
Read MoreAs a BtoB marketing professional, one of the biggest components of your strategy is based on events. Events represent a major expense item, concentrating a lot of your resources for...
Read MoreA BtoB community is the gathering of professionals with common interests and shared concerns around a specific subject: a profession, an industry, the use of a specific tool, for example....
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